Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
05:40 pm (CET)
9-month 2021 sales and financial data
Provisional 2021 sales
06:30 am (CET)
2021 Annual results
The Effiwatts hair dryers have obtained the “Solar Impulse—Efficient Solution” label from the “Solar Impulse” foundation created by Bertrand Piccard (a Swiss psychiatrist and aviator, initiator of the “Solar Impulse”). This label is awarded by a committee of experts using a strict process to select 1,000 ecological solutions that are also profitable. A perfect reflection of Groupe SEB’s determination.
Since hair dryers typically consume a lot of energy, they were one of the first products that Group SEB worked on to improve energy efficiency.
And the research paid off! At the end of 2016, the Group introduced our exclusive Effiwatts technology in several Calor/Rowenta hair dryer models, offering high levels of performance and drying speed all while reducing energy consumption. This technology is now available in a dozen countries.
Watch the hair dryers in action:
To learn more, click here
Effiwatts hair dryers are eco-designed and affordable, showcasing Groupe SEB’s ambition to fight global warming and promote more responsible consumption.
More generally, the Group has committed to reducing our environmental impact by becoming carbon neutral by 2050. Reducing energy consumption is a key means of achieving this target.
Learn more about Groupe SEB’s actions here
SEE ALL NEWS