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MOULINEX RUSSIA WITNESSES SOARING GROWTH IN MULTI COOKERS

MOULINEX	RUSSIA WITNESSES SOARING GROWTH IN MULTI COOKERS

The Russian multifunctional cooker market is witnessing a very high rate of growth.

 

Since these cookers allow the preparation of a wide range of meals, they are continually taking over from more traditional cooking appliances and respond to the needs of an expanding and busy urban population.

With a new Moulinex offering well established, encompassing all segments, Groupe SEB has performed well since the beginning of 2013. Sales have already surpassed 2012 levels, in particular with three top products:

– Cook4Me, Cookeo’s other name, the smart multi cooker that cooks quickly, well, and, thanks to its digital display, guides you every step of the way;

– Multi cooker 8 in 1, for any time of the day, facilitates preparation with its eight programmed menus, many types of rice, porridge, hotpots, soup and even pastries!

– Minut’Cook, the perfect electric pressure cooker for foolproof stews, shallow frying, roasts, and steaming…

Versatile and fast, Moulinex multi cookers are not done making your life easier!

Market growth in 2013 has reached almost 30% in Russia